Hailey Chamber is pleased to partner with the Sun Valley Chamber of Commerce to offer “The Power of E-mail Marketing” class to their members and Wood River business community. This seminar is taught by Dana Pethia, Regional Development Director of Constant Contact, Pacific Northwest. The class will take place at the Senior Connection in Hailey on July 27th from 12:00 pm to 2:00 pm and class fee will cover lunch. Sign up online or call 788-3484.

You'll learn best practices, tips and techniques for smart email marketing strategies:
* How e-mail marketing can help your business grow
* How to target prospects and customers
* How to avoid being seen as a "spammer"
* The best ways to build your e-mail list
* How to come up with effective content for your e-mails
* How to help ensure your e-mails are opened and forwarded
* How to incorporate Social Media into your E-mail Marketing Campaign
 
This information-packed seminar will show you how e-mail marketing – the hands-on, low-cost marketing tool – can really help you drive your business success. Discover how communicating with your customers regularly can help you stay connected, and generate increased referrals, repeat sales, and unwavering customer loyalty.

You’ll learn how to start and build a strong permission-based customer list… get your audience to open, read and act on your e-mail… and use your past results to sharpen your e-mail marketing program as you go along. This practical seminar will provide you a concise, but comprehensive overview of how easy it is to create and send professional-looking email newsletters and promotions. Learn the latest best practices and proven strategies to:

Connect
• E-mail Marketing Basics – Discover how permission-based, best-practices email marketing can help you forge strong relationships with your customers, and boost your overall marketing program.
• Building a Quality E-mail List – Why permission-based e-mail marketing makes smart sense for your business, with tips for starting, building, and maintaining an effective list of e-mail addresses

Inform
• Creating Valuable E-mail Content – Deliver content that’s exciting, meaningful, and relevant… at the right time… in the right format.
• Getting E-mail Delivered and Read – Learn about the techniques and technology that can help get your e-mail delivered, and the subject lines that will get it opened and read.

Grow
• Learning from your results – See who opened your e-mail and what links they clicked on… and use your findings to shape your next campaign to achieve higher delivery, readership, and response.

You’ll have plenty of time to ask questions… share your experiences… and network with your peers. And you’ll leave this high-powered program with real-world insights and knowledge that you can put to work immediately, to help your business succeed.

Don’t miss this revealing, exciting program that will change the way you market your business.